Automation & Integrations
A WordPress plugin that remembers where every visitor came from and attaches it to their form submission, so every lead arrives with its source.
The project
Paid campaigns are only worth what you can measure. The agency needed every lead from its clients’ WordPress sites to arrive with the campaign that produced it, even when the visitor browsed for days before filling in a form.
The plugin captures UTM parameters and ad click IDs on landing, stores first-touch and last-touch attribution in cookies, and fills Gravity Forms hidden fields through JavaScript and PHP. An admin screen with Settings, Form Coverage and Parameters tabs shows which forms are covered. A critical first-touch bug, where landing-page writes blocked UTM capture, was found and fixed in v1.4.1.
Private client work. The client’s name is kept confidential.
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Or your current website. I’ll tell you the best approach: custom theme, rebuild, migration, or just the fixes that matter.